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Marketing Calculators

Profit Margin Calculator

Calculate profit margin, profit, and markup.

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$
$
Result
Profit margin
40%
Profit
$40.00
Markup
66.67%

About the Profit Margin Calculator

Calculate profit margin free — enter your selling price (revenue) and cost, and instantly get your margin percentage, dollar profit, and markup. The distinction trips everyone up: margin is profit as a share of revenue, markup as a share of cost, so a $50 profit on an $80 sale is a 62.5% markup but a 37.5% margin. Price products, quote services, and check whether a discount still leaves you profitable.

How to use the Profit Margin Calculator

  1. 1Enter your revenue (selling price) and cost.
  2. 2Read the result instantly — it recalculates as you type.
  3. 3Adjust the numbers to model different scenarios.

Frequently asked questions

Margin vs markup — what's the difference?

Margin is profit as a percentage of revenue; markup is profit as a percentage of cost. The same dollar profit yields a higher markup than margin.

How do I calculate profit margin?

Profit margin = (revenue − cost) ÷ revenue × 100.

What is a good profit margin?

10% net is often considered healthy, 20% strong; gross margins vary by industry — software runs 70%+, groceries under 5%.

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