Conversion Rate Calculator
Calculate your conversion rate.
Free · No sign-up · Works in your browser
Conversion rate
2.4%
About the Conversion Rate Calculator
Free conversion rate calculator — find what percentage of visitors convert from conversions and total visitors.
How to use the Conversion Rate Calculator
- 1Enter your conversions and total visitors.
- 2Read the result instantly — it recalculates as you type.
- 3Adjust the numbers to model different scenarios.
Frequently asked questions
How is conversion rate calculated?
Conversion rate = conversions ÷ visitors × 100. It's the share of visitors who take your desired action.
What is a good conversion rate?
Average e-commerce sits around 2–3%; landing pages can hit 10%+ with strong offers and targeting.